US Cyber Monday sales hit record $12.4 billion on big discounts – report

Shoppers crowd a Walmart store ahead of the Thanksgiving holiday in Chicago, Illinois, U.S. November 27, 2019. REUTERS/Kamil Krzaczynski/File Photo

Deep discounts on everything from beauty products and toys to electronics have enticed shoppers in the U.S. to open up their wallets for Christmas purchases and ring in a record $12.4 billion in Cyber Monday sales online, data from Adobe Analytics showed on Tuesday.

Online consumer spending jumped 9.6% on Monday from the $11.3 billion seen last year, outstripping Adobe’s initial expectations for a 6.1% rise to $12 billion.

Reporting by Deborah Sophia and Juby Babu in Bengaluru; Editing by Pooja Desai

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